Facebook, Email Headline Tips Photographers Need to Know

If you post to Facebook or send out client emails regularly, you know that some receive dozens of views, clicks and likes, while some receive almost none at all. It can get very frustrating. You put in all that effort, and it seems like nobody cares. It isn’t quite so bad if you’re just making a quick Facebook post about a great image, but it makes a big difference if a post, marketing email or newsletter article is a link back to your website as part of a marketing campaign.

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photo pint hugger

Neoprene Yeti & Cup Coffee Sleeves

coffee cup insulated sleeve yeti tumbler sleeve

Beverage insulators and sleeves a great gift for a friend or a client. They are designed to fit on a tumbler, a paper or Styrofoam cup, or a pint of ice cream. Each is double-sided, so you can use the same image twice or 2 different images. The white outer surface is adhered to an inner sublimation Neoprene™ rubber beverage insulator.

JDLab has 2 sizes of beverage insulators: the large size (3.75” x 4.75”) fits Yeti 20 oz. Rambler Tumbler™ or ice cream pint containers. The smaller size (3.125″ x 4.25″) fits 10, 12, 16, 20 oz cups.

Yeti tumbler, ice cream pint and coffee cup insulated sleeves are $5.95 each, and are available in JDLab2You under Specialty Items > Photo Gifts. While you’re there, check out our insulated wine bottle totes and wine bottle sleeves too!

GPPA exposed’17 Annual Retreat

The Georgia Professional Photographer’s Association Annual Retreat is coming up September 30 to October 2, 2017 in Jekyll Island, GA.

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senior portaits

These photographers are raising the bar with stunning senior year photos

High school senior photos are getting a massive upgrade thanks to some creative photographers using special effects right out of Hollywood. In a recent segment on the Today Show, NBC’s Joe Fryer meets the people behind the lenses making these incredible portfolios.

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Check out Google’s New Post Feature

Google has introduced a new feature that can help photographers catch customers’ attention. You can post special events, promotions and more on your Google My Business (GMB) listing when people search for you on Google.

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DPPA 2017 Awards Ceremony & Banquet June 20

Join us at the DPPA Awards Ceremony & Banquet on June 20, 2017 at 6:30pm. The event will take place at Genitti’s Hole-In-The-Wall in downtown Northville (map).

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Summer Gifts and Add-On Products for Your Clients

Looking for something fun and interesting to offer your clients this summer in an email, an ad or on Facebook? Show them these products and let them know they can be easily ordered with your custom photography. Find them in the JDLab2You under Specialty Items.

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Top 3 Google Ranking Factors for 2017

photographer online searchI read an interview with Miriam Ellis, an expert in Google search & SEO at Moz.com. Although she says there are many factors that determine where your website page will show up in Google searches, she had 3 recommendations that local businesses should focus on in 2017.

1. Reviews are Critical. According to Ellis, surveys indicate that 91 percent of consumers now read online reviews and that 84 percent of people trust online sentiment as much as they do personal word-of-mouth recommendations. It is important not only to grow your studio’s local reputation on social media, but you have to respond quickly and expertly to both praise and blame.

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Graduation Banners and Yard Signs

Graduates and their parents will appreciate you offering them banners and yard signs featuring their graduation photos. Custom banners and yard signs not only make the graduation party look great, but provide a cool way to direct friends and family to the party!

3 pre-made banner templates and 4 pre-made yard sign templates make it easy for you to get started. Just drop in your images, update the text, and send us your order. Blank banner and yard sign templates are also available so you can get creative and design something from scratch.

All banners are 3×6 feet, full color, and can be printed on either indoor material or weather-resistant material. Grommets are placed around the edges and on all 4 corners for easy mounting and display. Prices start at $89 each.

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Google ends support for Nik Collection

Google has announce that they will no longer offer updates for the popular Nik Collection via a banner on the tool’s website.

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